Tesla has rolled out a new bundled home energy offering in the United Kingdom. In partnership with certified installer BOXT, Tesla is now offering a Renewable Energy Bundle that provides an eight-panel solar installation and a Powerwall 3 home battery for £199 per month.
For buyers looking to get into a Model 3, Tesla is also offering a three-way package that includes a Model 3, along with the solar and battery setup, for a combined £494 per month.
The Financial Details
The standalone energy bundle operates on a four-year financing plan at zero percent interest and requires an initial deposit of £1,747.
This promotional pricing tier is currently available exclusively to existing Tesla vehicle owners. The program is designed to reward brand loyalty while making renewable energy adoption more accessible for households already charging electric cars.
While the promotional interest rate is locked to the Tesla ecosystem, non-Tesla drivers can still purchase solar panels and a Powerwall 3 through BOXT, or join the ecosystem by leasing a Model 3.
BOXT offers Powerwall 3, Gateway, and Tesla solar panels in tailor-made mixes to customers based on their particular home and energy usage. Pricing and rates are available on BOXT’s Tesla promotion page.
Jumping to Renewables
This pricing and bundling strategy is a change in how Tesla sells its energy division products. Tesla previously launched a solar and Powerwall lease program in the United States late last year, and this appears to be an extension of that effort to reduce upfront costs for customers.
The primary barrier to residential solar and battery adoption is often the high upfront cost for professional installation. By spreading the fixed costs over a four-year term with zero percent interest, Tesla is eliminating one of the biggest hurdles for prospective buyers.
Including the Model 3 in the package may also tempt new customers who want the full experience, offering a single monthly payment of £494. The Powerwall 3, which stores energy from the solar panels and provides backup power, can also reduce customer bills by lowering peak energy use and leveraging Charge on Solar to charge an EV instead of selling energy back to the grid when prices are low.
Source: Tesla
